As technology advances, automation will become an even more integral part of the hiring process for HR professionals. While tools like applicant tracking systems (ATS) have become increasingly common in recent years, the potential for automation to improve and streamline the hiring process is vast and largely untapped. In the coming years, we can expect to see a wide range of new and innovative automation tools and techniques that will transform the way HR professionals approach hiring.
While recruiters have used LinkedIn to find top talent since its inception, their approach is changing. Automation is starting to play a more prevalent role in LinkedIn recruiting practices. We’ve seen this in recent years with automated and sponsored messages, which I am sure you have seen an increase of in your LinkedIn inbox lately. However, there are many new platforms you may have never heard of.
The startup LinkedHelper integrates with LinkedIn to screen profiles and pull resumes of potential candidates, automatically like and follow posts of potential candidates, and manage interactions to move qualified individuals through the pipeline. Platforms like SourceWhale and Lusha have a Google Chrome Extension that finds emails for anyone on LinkedIn just by seeing their profile page. Additionally, websites like Jasper.ai and ChatGPT can create new LinkedIn introduction messages that work and are fully customized for you within seconds.
With employers leaning more heavily on ATS technology to scan and prioritize resumes, jobseekers are becoming increasingly savvy when it comes to tailoring their application materials. We can anticipate that 2023 will be an interesting turning point with multiple protocols in place to ensure that hiring pools remain honest and unbiased.
In the era of quiet quitting and increased employee burnout, companies are realizing the value of hiring someone for potential and performance rather than focusing on skills. Incorporating AI-administered personality and skills testing into the ATS is a valuable approach that will become more prevalent in 2023. These efforts will culminate with automated tools such as HiredScore and Clearfit to use a data-driven approach to hiring the right person.
Automation has been instrumental in improving the employee onboarding process. Automated workflows can be tailored to each individual employee and provides a streamlined experience for everyone involved. Automation also eliminates manual paperwork, which simplifies the onboarding process and reduces error. In 2023, more companies will expand upon this process and implement automated candidate nurturing tools, such as chatbots and email flows that provide updates on the hiring process.